Marquis Emerging Leaders

Araceli “Cheli” Soza

Title: Dog Groomer

Company: Hill Country Grooming

Location: Wimberley, TX

Education: BA, Business, Strayer University, (June 2021)

Career History: Owner and Dog Groomer, Hill Country Grooming (2020-present)

Araceli “Cheli” Soza, Dog Groomer at Hill Country Grooming, has been recognized as a Marquis Emerging Leader for their contributions and achievements in the field of dog grooming.

Though Hill Country Grooming has been a staple pet grooming services among the community in Wimberley, TX for some time, Ms. Soza recently took over the business. The story of her family rescuing the business begins with her sister, who used to work there. Due to this, her father purchased the business after the opportunity presented itself. In March 2020, the business was then passed on to Ms. Soza who has helmed her craft in pet grooming services and business leadership through the years. Through her many years of dedicated work in retail, she garnered skills and experience that are unmatched.

Ms. Soza noted learning how to groom the dogs was the highlight of her career. While there is a lot of work to the job, it is endlessly rewarding for her and her clients. She does everything she can to provide a positive environment for people to bring in their dogs. Owning three dogs herself, she knows that pets are important members of the family. She is constantly evolving and learning new ways to make her business better and is looking forward to completing a Bachelor of Arts in business from Strayer University in 2021.

Due to the nature of her work, Ms. Soza received the Best of Wimberley Runner-Up Award in 2020 and First Place for Dog Grooming in 2017. She maintains professional affiliation with the NFIB for Small Businesses and is involved in her community by donating free grooms. With big things on the horizon, Ms. Soza envisions an expansion of the business in order to offer boarding and cat grooming services within the next five years.



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